BENEFITS TO THE HOST COMMUNITY
Economic Impact – the host community is Nnamdi Azikiwe University, Awka and the Anambra State Government. Different universities would be in Awka for the games and they would be attracting huge spectators who would be attending to view the games. Hotels and shopping malls would highly gain due to the massive patronage from those attending.
Media Exposure - The Host Community can expect to receive media attention at the venue of the South-East University Games through television and radio coverage, as well as print and digital publicity.
Public Relations - People who attend the south- east universities games are interested in the social and vacation aspects of the experience, as well as the athletic competition. They are likely to take tours of the Host Community and partake of its entertainment opportunities. The Host Community also gains valuable experience and credibility for hosting similar events in the future.
Event Legacy - Events like the south east university games leave a city with a valuable resource in place – staff leadership and a large volunteer base with identified key persons who have the knowledge necessary to produce other successful events in the community. Volunteers, ranging from teenagers to adults, will be involved in hosting the south east university Games. The volunteers and the Host Community-at-large will be exposed to achievement-oriented, active and enthusiastic youths who present an image that everyone can admire.